TPW HEADER - Course Overview 12-22-17
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Facing the facts

Facing the Facts

According to the latest research from the Gallup Organization:

  • Only 32% of U.S. workers are engaged
  • 51% of employees are actively looking for a new job or watching for openings
  • Leaders with direct reports account for 70% of the variance in employee engagement
  • Customer Satisfaction improves by 10% and Sales increase by 20% when leaders address everyday engagement needs
Meeting the Challenge

Meeting the Challenge

Improving employee engagement requires all leaders and teams to get better at creating positive relationships and to be willing to help each other give their best efforts every day.

An annual survey or telling someone to “get better” does not help anyone.

Making the Change

Making the Change

Fortunately, all organizations have people who want to be engaged in meaningful work that contributes to a worthy mission. These individuals are ready to put away their personal differences and start working better together. What these individuals need more than anything else are positive leaders who can:

  • Be a consistent source of help and inspiration
  • Bring out the best in high, middle and low performers
  • Influence and inspire all individuals to work as one high-performance team
  • Hold talented people accountable for doing their best work every day

The Positive Way 4-Week Course will help you achieve those objectives.

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“I have been meaning to write to you for some time to express my appreciation for the training you have given to our broker team. I think it is a real testament to you that our brokers, when given the opportunity to choose among several training options, always choose you. The reason, of course, is that they feel you relate to them and their particular needs in a way unmatched by others in your field. Your coaching has also produced measurable results in productivity as well as vast improvements in interoffice communication. Thank you for everything Bill.”

Jack E. Schacht, President
Illinois Trade Association (Now an IMS Company)

The Positive Way Course Overview Verbiage
TPW - Pre-work


One-on-one telephone interviews are conducted with each leader to identify relationship challenges and create goals for the course. These calls last about 30 minutes and are conducted about 1-2 weeks before the course begins.

The Positive Way Assessment: Leaders complete a short on-line assessment on the 7 Positive Practices in The Positive Way Course and ask at least 3 members of their team to complete a confidential feedback report. The 7 Practices include: 1. Accentuating the Positive; 2. Listening to Learn; 3. Asking Positive Questions; 4. Resolving Conflicts Creatively; 5. Turning Talent Into Strength; 6. Serving With Confidence and Love; and 7. Helping One Person Excel. The Assessment takes about 15 minutes to complete.

Strength Assessment: Leaders and their team complete the Clifton StrengthsFinder on-line assessment by the Gallup Organization. No matter what goal someone wants to achieve at work, at home or in the community, their success depends on doing what they do best and encouraging their teammates to do the same. The Assessment takes about 30-40 minutes to complete. (If you’ve already taken the StrengthsFinder assessment, there is no need to take it again. We can use your report during the course.)

Team Engagement Assessment: All team members complete the Gallup Q12 Employee Engagement on-line survey. The 15 question assessment takes about 15 minutes to complete. (If your organization has already completed the Q12 Assessment within the last 6 months, there is no need to take it again. We can use your report during the course.)

TPW - Workshop


While the course is for leaders, we offer the option to all participants to bring as many members of their team to the workshop as possible. When leaders and teams go through the learning experience together, relationships get stronger and positive change happens faster.

During the workshop, participants engage in readings, dialogue and short exercises designed to help leaders and teams learn the positive principles, habits and skills required for everyone to bring out the best in each other while working together to achieve positive goals. The information is connected to the real world of the participants and they are shown how they will benefit from applying these ideas at work and with their family. The group training takes 4 hours.

The workshop is built on an action learning model. There are no lectures. Knowledge is important, but it does not change behavior. To improve your performance and results, you need to practice. The participants in our workshop will be involved in a variety of role-plays and exercises to practice the skills needed to bring out the best in each other. After each exercise, participants receive feedback on strengths and areas of improvement, and also share lessons learned with the group. This dialogue creates new insights and ideas that will help your team thrive and family flourish.

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“Bill is a wonderful speaker and very knowledgeable. He kept our interest by giving personal examples. By providing the tools we needed, he made things easy to understand and helped us find a new way to approach things by looking at a situation from a different angle. Bill was thoroughly prepared and related the topics of his discussion to our office, our personal lives and other situations in which we can use our core skills. We need the skills talked about in this class before we can go looking for new business.

Great class. We certainly look forward to working with you again.”

Carol Thornton
Director, Continuing Professional Education
RSM McGladrey

TPW - Projects


As a follow-up to the workshop, four projects will be assigned to ensure new habits are developed and positive results are produced. Each week for the four weeks following the date of the workshop, individuals will receive an email with a short project designed to challenge people to take the positive actions required to bring out the best in themselves and others.

“I had the pleasure of attending Bill Durkin’s program. What an invigorating experience! We focused on ‘real’ communication that leads to successful business relationships and results. Bill had obviously familiarized himself with our business environment. My management style, techniques and philosophy of work were reinforced throughout the seminar and I felt rejuvenated.”

MaryAnn Reedy, Customer Service Manager

TPW - Leadership Coaching

Leadership Coaching

For many leaders, group learning experiences are not enough to create consistently positive results. When new attitudes and skills are taught without follow-up and accountability, old behavior resumes quickly. Participants may develop the desire to change; but after a few days, most people are back to their old habits. In order to ensure leaders develop the positive habits required to build better relationships, engage teams and create positive growth, Bill Durkin has developed a unique Coaching Process to enhance the value of the course.

The formal coaching takes place in the four weeks following the date of the workshop. During that time, each leader will receive at least one face-to-face coaching session that will last two hours. The leader will identify a relationship challenge and a goal for bringing out the best in that individual. During the coaching, you and Bill will videotape a role-play of a meeting you’re going to have with that person. When the role-play is complete, you and Bill will review the tape and identify what went well and what you can do to improve. Your assignment after the video coaching is to have the meeting with your relationship challenge and apply what you learned. In addition to the video coaching, each leader will receive a weekly telephone coaching call. These calls last about 30 minutes. The purpose of the weekly coaching is to talk about your success during the week, share what you learned from your efforts to bring out the best in others, and identify what you want to improve next week. Additional video coaching sessions can be scheduled during the month on an as-needed basis.

Bill will also be available for 12 weeks after the start of the course by phone or email to answer questions, offer guidance and make sure The Positive Way Practices are being developed. This process gives each leader the encouragement, support and accountability they need to change their behavior and create positive results.

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“As I reflect, Bill about our accomplishments over the last year, there is no doubt that you have had an appreciable impact on CBI Corporation. The training you offered our company was valuable, and everyone came away with thoughts and ideas that they have implemented. As important to me, was the fact that you made sales calls with me. After 37 years of sales, it is easy to think you have most, if not all, the answers. You helped me realize that on a call I thought went extremely well, but as you pointed out; could have been much better. You have helped revitalize both me and CBI from a sales and marketing standpoint. You are a great guy with a lot of knowledge. We look forward to working with you again on other projects as they come up.”

Cliff Bregstone, President
CBI Corporation

TPW - Results


At the end of the 4 weeks, you and the members of your team that gave you feedback on The Positive Way Practices are sent a follow-up survey to measure the positive changes in your behavior. Once the final feedback is received, Bill will schedule a phone call with you to share the data, celebrate your success and plan for how you can continue to bring out the best in the people you work with, live with and serve.

TPW - Tuition


The investment for the course is $3,000 per leader which includes all their assessments, The Positive Way Workshop, 4 weeks of formal coaching, and 12 weeks of anytime access for the purpose of asking Bill questions by email or phone. Additional costs include $50 per person for each team member the leader brings to the workshop, and $15 per person for each individual who takes the Gallup Q12 Employee Engagement Survey.

If your actions inspire others

“Business is often a complex matter, and the heart of any business is people. I would highly recommend Bill Durkin, because he has such a positive impact on people’s ability to relate, communicate, and perform. He has developed a real ability to bring people together, which is instrumental for increasing productivity and effectiveness in all business.”

Pam Nigro, US UT

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To learn more about The Positive Way Course, please contact Bill Durkin today at 630-215-5144 or